Direct LetterBox Deliveries
At GDR Distributions, letterbox deliveries are our core business.
We have spent the last 30 years researching, studying, testing, analysing, walking, supervising, auditing, reporting, measuring and re-testing over and over again - how to do this right so that the material you give us to deliver is guaranteed to get into a letterbox.
Direct letterbox deliveries, is not a secondary or peripheral part of our operations. It is at the heart of our business and everything revolves around letterbox deliveries.
Whilst we can’t guarantee 100% that every single item you give us to deliver into letterboxes will necessarily get there, our reports and analysis tell us that we can guarantee anywhere between 93-98% of those items will. We are extremely proud of this fact and are still trialling new techniques and incentives to try and hit that 100% mark every time.
Nevertheless, as a form of direct marketing for any business we know that if the right principles and strategies are used, letterbox deliveries can be an extremely effective, successful and profitable marketing tool at a 10th of the cost of most traditional advertising methods. (TV, newspaper, magazine, radio advertising).
Many businesses try letterbox campaigns and many fail – Why? One key reason is because businesses have not used the right strategies to give their campaign a fighting chance and the message on their flyer/brochure/material is not going to inspire customers to pick up that phone and give them a call or walk into their shop.
Design and Message are critical to a successful campaign and GDR can help you improve your chances by creating a direct marketing campaign that will give you the results you are looking for.
So let us share our knowledge, experience and wisdom with you and together create a campaign that works.
Another key reason why letterbox delivery campaigns fail is because you choose the wrong company to look after and distribute your flyers.
Selecting the right company that cares and understands the importance of doing the job right is as important as entrusting your child into the right Day Care Centre. This is your business that you are trying to promote and grow. It is like a baby that requires proper attention and care. At GDR we understand that and want you and your business to thrive. From your success comes our success.
If you are going to use a company that doesn’t have the time to go through what is important to you and who you are trying to reach and why, then you can’t expect your brochures will reach their target audience.
At GDR we know that walking and distributing flyers/brochures/newspapers, etc. is not as easy as some people will have you believe. So you have to select the right people with the right attitude and the right physical abilities to do this kind of work week in and week out.
Recruitment of Distribution Agents (Independent Distribution Agents) is an intensive process. We get hundreds of applications every week but after screening them we only accept a handful. Then we train them, test them, supervise, monitor and reward them when they are doing a great job for you – our clients.
Those that can’t meet our standards are politely advised that they are just not cut out for this type of work. And that’s the truth. You are either made for walking or not.
We make sure the people delivering your material are the kind of people that love walking.
So if you are thinking of using letterbox deliveries to promote and advertise your business, why not give us a call. At least you know we will make it a priority and we will be only too happy to discuss your options and guide you in the best direction.
CALL: 1800 657 797
Email: inquiries@gdrdistributions.com.au |
